Worldly official launch with john byrd-olivieri
Objective
Create an impactful launch for Worldly; a creative house designed to uplift, mentor, and propel young design talent. a luxury menswear clothing brand. The goal was to reach VIP and consumer audiences through a unique experience to encourage social and digital interaction.
RESULTS:
120+ VIP guests (media, fashion influencers, VIPS)
8 million+ social media impressions
SERVICES:
Media Outreach / Guest List Curation / Onsite Management / Content Capture
Worldly, a creative house curated by Jason Harvey to empower design talent of color, hosted their official launch of its first-ever collaboration with designer John Byrd-Olivieri in Atlanta, GA at the historic Magic City Gentleman’s Club. Worldly embodies the celebration of culture, empowerment, and society, while serving as a house to uplift, mentor, and propel young design talent. Worldly pushes fashion forward by making conscious effort to create a space for talented designers who may lack the necessary resources to scale their brands.
