Atlanta, GA – August 7, 2015–

RAGTRADE Atlanta, a fashion organization that highlights emerging designers through a premier runway show, announced today their exclusive partnership with Simon® properties Lenox Square and Phipps Plaza. The partnership is a direct result of RAGTRADE Atlanta’s mission to bring Atlanta’s fashion community together to create a globally-recognized fashion week for the City of Atlanta.

As the exclusive mall sponsor for RAGTRADE Atlanta, both Lenox Square and Phipps Plaza will host a series of events including, but not limited to, a ‘Sip and Stroll’ shopping and cocktail event at Phipps Plaza in celebration of the mall’s grand re-opening. The ‘Sip and Stroll’ will take place on October 15, 2015 and will incorporate a collaboration among participating Phipps Plaza retailers. Both mall properties will also work together to promote RAGTRADE Atlanta’s 2015 Runway Show, which will take place at the Georgia Freight Depot on October 14, 2015. Promotions at Lenox Square will include, but are not limited to, branded RAGTRADE Atlanta advertisements and exclusive displays showcasing selected garments from emerging designers participating in the 2015 runway show.

Print Print

“This is an important partnership for our organization,” said RAGTRADE Atlanta founder, Angela Watts. “Retail communities are a vital part of any true fashion industry and we are very excited for the opportunity to work with two of Atlanta’s premier shopping attractions.”

“RAGTRADE Atlanta is doing remarkable things for the Atlanta fashion community, and as the hub of shopping in Atlanta, it was a natural fit for Lenox Square and Phipps Plaza to partner with the fashion organization,” said Lauren McNulty, director of marketing and business development for Lenox Square. “Our vision for this partnership is to highlight the great fashion we have in Atlanta at our centers, while also toasting to the emerging talent in the local fashion scene.”

RAGTRADE Atlanta aims to highlight how collaboration between key players in the Atlanta fashion community, can create positive results. From increasing brand awareness, attracting tourists and generating revenue, fashion weeks are a proven platform that have the potential to move millions of dollars into the local economy. As two of Atlanta’s premier shopping destinations, the partnership between Lenox Square and Phipps Plaza provides an opportunity to highlight Atlanta retailers, strengthen the Atlanta fashion community and to help align the industry into the city’s identity.

For more information about RAGTRADE Atlanta, please visit: www.ragtradeatlanta.com

About Lenox Square
Located in the heart of Buckhead, Lenox Square is an Atlanta landmark. Founded in 1959, Lenox Square is one of the largest shopping malls in the Southeast. Anchored by Bloomingdale’s, Macy’s and Neiman Marcus, shoppers have more than 250 store choices, including exclusive retailers like Calvin Klein, Diesel, Nicole Miller and True Religion. Stores range from designer boutiques such as Bvlgari and Salvatore Ferragamo to casual staples such as J.Crew and Banana Republic. Three full-service restaurants and an extensive food court make the mall a popular dining and entertainment destination. Lenox Square annually celebrates 4th of July at Lenox Square, the largest fireworks show in the Southeast, and is home to the annual Macy’s Tree Lighting, an Atlanta holiday tradition. For a map and store listings, as well as directions, events and job listings, visit www.simon.com.
About Phipps Plaza
Located in Atlanta’s prestigious Buckhead area, Phipps Plaza is the Southeast’s premier upscale shopping destination, and is a Simon mall. Its diverse and exclusive mix of fashion and luxury retail features signature shops for Gucci, Versace, Jeffrey, Giorgio Armani, Valentino, Hugo Boss and Bally plus Tiffany and Co., and is anchored by Nordstrom, Saks Fifth Avenue and Belk. Phipps Plaza also offers popular dining and entertainment experiences including four white-tablecloth restaurants – Davio’s Northern Italian Steakhouse, The Tavern, Twist, and YEBO Restaurant & Bar – a 14-screen AMC Theatre with luxury recliners in all auditoriums, and LEGOLAND Discovery Center. For a directory of stores and upcoming events, visit www.simon.com or find us at facebook.com/phippsplazabuckhead, twitter.com/ShopPhippsPlaza, and instagram.com/shopphippsplaza.
About Simon
Simon is a global leader in retail real estate ownership, management and development and a S&P100 company (Simon Property Group, NYSE: SPG). Our industry-leading retail properties and investments across North America, Europeand Asia provide shopping experiences for millions of consumers every day and generate billions in annual retail sales. For more information, visit www.simon.com .
About RAGTRADE Atlanta
RAGTRADE Atlanta was created by a group of industry professionals who are passionate about creating a vibrant and exciting fashion industry for the City of Atlanta. RAGTRADE Atlanta not only provides emerging designers with a platform to showcase their talent through a premier runway weekend, but also provides them with needed resources through partnerships, industry collaboration, events and education.
For news and information, follow RAGTRADE Atlanta on Facebook www.facebook.com/ragtradeatlanta and visit their website at www.ragtradeatlanta.com / RAGTRADE Atlanta is: Fashion’s Next Voice