The upscale retailer’s new “Will You” campaign has people buzzing about the gay couple featured in the new ad. This is the first time the Tiffany retailer is featuring a gay couple in one of its ads.


The handsome men posing in the ad are indeed a real life couple engaged and currently living in New York.

Tiffany Vice President Linda Buckley states the ad represents an approach to romance and love. “Nowadays, the road to marriage is no longer linear and true love can happen more than once with love stories coming in a variety of forms,” Linda said in a statement to the Daily News. “The Tiffany engagement ring is the first sentence of the story that a couple will write together as they create a life that is deeply intimate and exceptional, which is the message we hope to convey through this campaign.”