“Swimwear label Malia Mills, jewelry e-commerce start-up BaubleBar and specialty chain Steven Alan (which also has an in-house line) have all recently moved most or part of their businesses to a far-away land. It’s not in the Garment Center, or far west Chelsea, or even Manhattan. They’re in Industry City, the six million-square-foot waterfront complex located in Sunset Park, Brooklyn, accessible from the 36th Street stop outside of “The City.” Although, this may not be much of a surprise. After all, last January, the outer-borough-curious New York Times bestowed the industrial design superstructure with the lofty, if not slightly hyperbolic title, the SoHo of Sunset Park.”


Story and photo credit: Fashionista