On this week’s 5 Questions With… we interviewed a former Atalnta native, Veronica Ramirez. Veronica Ramirez is paving a way for her eponymous brand in New York, Chareslton, SC, and soon internationally. With its clean lines, detailed colorblocking, and futuristic vibes, this line is sure to make an impact on today’s fashion community. Read the entire interview below.

 

 

Born in Mexico and moved to Atlanta at the age of nine. Developed an appreciation for art and architecture at a young age where I realized I loved standing out and started creating my own pieces. I got the opportunity to attend the school of my dreams, the Savannah College of Art and Design where I really emphasized my personal aesthetic. My designs are inspired by my surroundings and anywhere my sketches may take me with a focus on geometric shapes and unique sophisticated cuts. Ease with a modern take on luxe pieces are the essence of Veronica Ramirez and the women who wear the clothes.

After creating my senior collection, I was one of few chosen for the SCAD fashion show. My designs were viewed by Andre Leon Talley, Vivienne Westwood, and Christian Siriano. Then featured on Teen Vogue and WWD which really inspired me to keep pushing. Right after graduating from SCAD, I packed my bags with a one way ticket to New York City. I was very lucky to intern then work for a New York designer, Maria Cornejo. Working with her for two years and being involved in all aspects pushed me to really try to achieve my own brand. I decided to come back home and compete in Charleston Fashion Week and see where that could take me. At Charleston Fashion Week I was actually chosen by Belk as a Southern Designer Showcase winner, meaning my designs are to be sold by Belk this March 2018.

  • What are some trials and tribulations that you’ve faced as an emerging designer?

As an emerging designer, my biggest challenge has been the business side. I love focusing on creating, but now that I am really trying to build a brand I have to gain a better understanding on pricing, sourcing and making smart financial decisions. Also, finding manufacturing​​ and people who are willing to work with new designers.

  • What has been the most rewarding part of your journey as an emerging designer?

The most rewarding part of my journey is always seeing my designs come to life. I have so many ideas in my head and to be able to execute a finished product is the greatest sense of achievement for the hard work that goes in to the process.

  • What’s is one piece of advice that you would give to your fellow emerging designers?

The best advice I have is to be confident and truly believe in yourself and your brand. Keep moving even when it seems impossible. Keep the vision alive and really learn from your mistakes.

 

 

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